I’ve been a HubSpot user for over 5 years, but I’m not that knowledgeable with the back-end integrations and features.
I’ve recently started a new position at an education and training organization that uses the Elucian Quercus student management system (http://www.ellucian.com/emea-ap/Software/Quercus-by-Ellucian/). Right now both systems have no interaction with each other and any data that we wish to retrieve from the Quercus system must be exported via .csv and uploaded into HubSpot (Email, First Name, Company Name, user created contact fields, etc.) I’ve inquired about a possible integration between Quercus and HubSpot via API and this is the response I received:
"QML (Quercus Message Link) can be used to integrate with any third party system which can consume XML messages.
The message type that might be suitable for your marketing use case is the PERSON_BIO_OUT message.
See “B1 – Biographic data (out)” section of the following documentation; http://docs.campusit.net/publications/quercus-message-link-developer’s-guide/reference-–-messages "
I’m not entirely sure what this means or how I can use it.
Would anyone be able to clarify if HubSpot can “consume XML messages” and whether or not there’s potential for these systems to talk to each other?