We use a non-Hubspot website. When a conversion event happens on our website, we’re using Hubspot events to pass the contact data into Hubspot via the API. I’m getting that data just fine! However, when one of these conversions happen, it doesn’t trigger anything to populate fields like First Conversion, Recent Conversion, Number of Conversions, etc.
What do we need to do to make our API events count as conversions?